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Brand events / Launches / Activations / Exhibitions
Brand experiences people talk about.
Spaces that magnetically draw the eye. Visual identities that are not merely decoration, but the living story of your brand. We ensure every aesthetic element serves a purpose and evokes the emotion you want to convey.
Christmas from the sea / Advent in Rovinj
Client: City of Rovinj - Rovigno / Maistra
An Advent concept that transformed the city through visual design and decorated traditional batana boats on land and at sea, creating a distinctive festive story. Developed under the creative direction of Saša Šekoranja, the project has become a recognisable signature of Rovinj’s Advent.
New Year’s celebrations at Maistra Collection hotels
Client: Maistra
Themed New Year’s Eve events combining gastronomy, music and scenography into a unique experience. Each concept is designed as a complete, immersive experience, with a carefully curated atmosphere and distinctive visual identity.

Hotel Lone - Pop Art / Step into the future / Love is Lone
Hotel Monte Mulini
Grand Park Hotel Rovinj
Love is Lone event series
Client: Maistra
A summer All senses event series combining music, gastronomy and the distinctive ambience of Hotel Lone. Featuring DJ performances and a carefully curated experience, each event delivers a relaxed yet vibrant evening that defines Rovinj’s summer lifestyle.
Lungomare Plaza Runway
Client: Maistra / Grand Park Hotel Rovinj
The promenade in front of the hotel was transformed into a runway for a fashion show featuring brands from the hotel’s Concept Store, directed by stylist Viktor Drago. A visually striking event that seamlessly combined fashion and space into a unique experience.
Foreo 20/20 Millennials
Client: Foreo Adria
An exhibition space for FOREO at the Millennials 20/20 in London, designed through a series of visual and interactive installations. By combining a sensory wall, a plexiglass floor and suspended elements, the space created a striking environment that attracted attention and highlighted the brand’s innovative products.
Franck Espresso 125
Client: Franck / Bruketa&Žinić
A launch event presenting the Franck Espresso 125 Years Edition to business partners and media, held at Johann Franck. The event marked 125 years of the brand through a concept that combined heritage with a contemporary experience.
Lelo Hex activation at Zrće
Client: LELO
A product activation for the innovative LELO HEX, held at Zrće during the Fresh Island Festival. Inspired by the product’s hexagonal structure, the concept was translated into a visually striking and interactive experience, where visitors could explore and try the new product.
Dinamo / Adidas kit launch – Press event
Client: Adidas / Dialog komunikacije
A press event presenting the new kit for GNK Dinamo Zagreb, held in the Grič Tunnel, transformed into a powerful visual setting. The combination of location and concept created an event that moved beyond the boundaries of a traditional press launch.
Advent decoration - Marin’s Ice Adventure
Client: Maistra / Family Hotel Amarin
A themed Advent environment designed to guide visitors through a unique winter story inspired by Marin’s Ice Adventure. The project combines immersive visual design with educational elements, using engaging content to introduce the world of polar animals and create a memorable experience for the whole family.
EU project fair in Zadar
Client: ZADRA NOVA
An event organised to mark ten years of Croatia’s membership in the European Union, aimed at presenting projects funded through EU programmes. The fair brings together a range of initiatives and participants, creating a platform for the exchange of information and experience.
CONTACT
We work wherever the project takes us — across Croatia and the region.
Zrinka Topalušić Paleka
zrinka@madprops.hr
+385 99 6000 807
Mateo Paleka
mateo@madprops.hr
+385 95 6000 616
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